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Intelligence infrastructure for the game industry

Full Production

Production is locked, the team is executing, and the roadmap is months old. The market kept moving. Iridae connects what you're building to live player and market signal so you catch drift before it becomes rework.

The roadmap is months old. The market isn't.

You're on sprint 14 of 30. The feature from sprint 12 was supposed to move early retention, and it hasn't. A wrong call at sprint 14 has already shaped months of downstream work. The cost isn't the feature, it's everything built on top of the assumption. The team is three sprints past the feature that isn't working, and nobody's formally answered whether to cut it or double down. Iridae surfaces that conversation (with the data behind it) before sprint 22 when it's too late to adjust.

You locked the roadmap at greenlight. Since then, comps shipped, player expectations shifted, the store changed what it rewards.

The question nobody has time to answer: are you still building the right thing?

Where production goes sideways

  • The roadmap hasn't been checked against market signal since greenlight
  • Tradeoffs get made in standups and Slack, then resurface two weeks later because nobody wrote them down
  • "We'll fix it later" grows quietly until QA surfaces a launch-blocking list

Planning tools tell you what's in flight. They don't tell you whether you're aimed at the right target.

Keep the build connected to the market

Iridae runs a loop between your production and live market signal:

  1. Checks the roadmap against reality. Player data, store trends, community signal, comp launches. Continuous, not quarterly.
  2. Captures tradeoffs where they happen. Scope cuts, priority shifts: written down, connected to outcomes, visible to the team.
  3. Connects features to evidence. Is what you're building still what players respond to? You know before you ship, not after.
  4. Routes work through your existing tools. Jira, Linear, docs. After your approval.

You stay in charge of every call, and every action goes through your approval before it routes anywhere. Iridae keeps production decisions connected to what the market is actually doing.

Are you still building the right thing?

Bring one scope call or one prioritization question. Iridae connects it to live market signal so you lock it in with your eyes open.

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