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Iridae

Proactive intelligence for the world's most creative teams:   Iridae connects game production strategy to real-time player intent so that you can A/B test the future and build what wins.

Built on deep game industry experience.

Our founding team comes from Unity, Ubisoft, and Trustpilot. We've built platforms used by millions of developers, shipped models trusted by leading studios, and scaled companies through high-growth phases. We saw the same pattern from every angle: decisions cascading through production before anyone could validate them, armed with tools that only explained what already happened.
Meet the team

A living intelligence layer for game development.

Every tool in your stack looks at product or market in isolation. Iridae models both together, continuously: what you're building and who it's for. You ship a balance patch and retention drops 8%. Iridae already has three response options drafted, ranked by expected recovery, with the evidence behind each. Guidance where decisions happen, not in a dashboard someone checks next week.
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Frontier research. Production discipline.

Iridae is built on frontier research in uncertainty quantification, behavioral modeling, and causal reasoning. Every recommendation surfaces the evidence behind it: the retention model, the market comparables, the confidence interval. No black boxes. No vibes.
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Made for teams that ship.

A solo dev deciding whether to pivot after a lukewarm playtest. A 40-person studio aligning design and marketing on a store page three weeks before launch. A publisher comparing seven pitches against current market gaps. Each of them gets the signal they need, when they need it, inside the tools they already use.
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Early access for teams shaping what is next.

We are onboarding pilot users and design partners who want to help shape Iridae from the ground up. Early partners get direct access to the founding team, a voice in the roadmap, and a platform that starts learning their studio from day one. If the decisions that define your game still rely too heavily on instinct alone, this is where to start.
Join the waitlist

We're taking on pilot users and design partners.

Tell us what you're building and what decision you're stuck on. We'll show you what Iridae looks like for your team.

Join Waitlist

Need publisher-ready market proof? GMRL turns your pitch, design docs, or Steam page into a clear market read and drop-in visuals.

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